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Suffolk News-Herald
Peanut Coffee Company Wins 757Pitch
"The Pitch: James Harrell successfully convinced the panel of judges by demonstrating how the startup can scale and utilize regional agricultural staples to tap into the massive alternative beverage market."
News Channel 13
"This 'peanut coffee' is acid-free, caffeine-free, and was invented in Suffolk....Growing peanuts isn't just a job for the Harrell family in Suffolk. It's a way of life....James Harrell was driving by a coffee roastery in Suffolk nine years ago, during peanut season, when inspiration struck: peanuts and coffee beans are both legumes."
Cultivate Magazine by Farm Bureau
Suffolk peanut fields yield unique coffee.
"Before commercial coffee roasters moved to town and turned Suffolk into Virginia's 'Caffeine Cpital,' the city had long been revered as 'The Peanut Capital of the World.'
"I think it's really important that we've created an entirely new category in the peanut industry." -James Harrell
The Virginian-Pilot
"A Suffolk farmer has invented a new kind of coffee made from peanuts, and we tasted it."
"Six years ago James Harrell stood on his family’s peanut farm in Suffolk with a cup of coffee in his hand, and he had an epiphany."
“I was drinking coffee and smelling coffee right before harvest,” remembers Harrell, “and I said, ‘Why can’t you turn peanuts into coffee?'”
Ripley's Believe It or Not!
"Fifth-generation peanut farmer James Harrell created Peanut Coffee, a drink that tastes like and can be brewed just like a regular cup of joe but is made entirely of peanuts!"
Perfumer & Flavorist Magazine
Beverages Disrupted
"Forward Thinking: 3 beverage trends for 2021 and beyond"
The Vancouver Sun
Only Coffee Nuts Need Apply
"Coffee made purely of peanuts is officially a thing, thanks to some enterprising peanut farmers in Suffolk, Va."
Virginia Living Magazine
"Could Peanut Coffee replace the standard morning roast?" "Peanuts? To make coffee? James Harrell thought it was possible."
"After several years of trial and error, Harrell patented his unique invention."
Food Network Magazine
"A fifth-generation peanut farmer in Virginia has developed a coffee made of peanuts instead of coffee beans. It tastes like a less acidic version of typical coffee, with just a hint of nutty flavor."
Virginia Living Magazine
"James Harrell's family has been farming peanuts in Virginia for years, but his newest product is making people do a double take."
Taste of the South Magazine
Peanut Chili Crunch recipe usinig Virginia Gold's Roasted Peanut Oil.
Suffolk News-Herald
"James Harrell, founder of Virginia Gold, exhibited and talked about his new roasted peanut oil.....it's a byproduct of the production of his first product, peanut coffee.
Food Navigator-USA
“With the invention of peanut coffee, fifth generation peanut farmer James Harrell found a way to combine in one product the rich history and future of his hometown of Suffolk, Va., which as the headquarters for Planters Peanuts was once known as the ‘peanut capital of the world’ before an influx of prominent coffee companies inspired the new moniker ‘caffeine capital.’”
National Library Of Medicine
Peanut Coffee: Enhancement of Nutritional, Physicochemical, and Sensory Characteristics
"Compared to normal coffee, peanut coffee exhibited more diverse amino acids compositions. Peanut coffee had higher thiamin, niacin, and sugar contents, improved antioxidant capacity, and lower caffeine contents. In electronic tongue analysis, peanut coffee showed an increased intensity of sweetness and umami taste but decreased bitterness, corresponding to the result of amino acids compositions and caffeine and sugar contents."
https://pmc.ncbi.nlm.nih.gov/articles/PMC7696581/
Morning Ag Clips
Enterprising farmer converts peanuts from cultivar to cup
“I had an aha moment,” said Harrell, a fifth-generation Suffolk peanut farmer. “I was driving by one of the coffee roasting facilities here, and you can smell the coffee for miles. This was right before peanut harvesting season, and it was at that moment when I thought, ‘Why don’t I make coffee out of peanuts?'"
https://www.morningagclips.com/enterprising-farmer-converts-peanuts-from-cultivar-to-cup/
Yahoo!
Would You Drink Peanut Coffee? Here's What You Need to Know About the Latest Coffee Craze
"James Harrell, owner and founder of Virginia Gold (the original creators of peanut coffee), explains that their factory makes the product during the peanut oil extraction process. "The extraction leaves behind a fine, powdery substance that closely resembles espresso in its appearance," he says. Then, they blend the fine powder with a coarser particle size to achieve a consistency similar to traditional ground coffee."
https://www.yahoo.com/lifestyle/drink-peanut-coffee-heres-know-204228520.html
Sprudge
This Coffee Is Nuts, Literally
“The peanut coffee goes by the name Virginia Gold and is the product of fifth-generation peanut farmer James Harrell, who came up with the idea six years ago. The benefits of peanut coffee over regular, according to Harrell is that his beverage has protein, no acid, is not a diuretic, and is farmed locally here in the U S of A.”
https://sprudge.com/this-coffee-is-nuts-literally-158852.html
